14+ years building on WordPress / Replies in under 5 hours
🛒 eCommerce development

WooCommerce development for stores built to sell

From your first product upload to a high-converting checkout, I build and fix WooCommerce stores that are fast, reliable and genuinely easy to run. That means Stripe and PayPal payment gateway integration, WooCommerce Subscriptions for recurring revenue, Australia Post eParcel or Royal Mail shipping rate APIs, ACF-powered product data, and a checkout that passes Core Web Vitals so cart abandonment is a checkout problem — not a load-time problem.

In short

WooCommerce development is the design, build and customisation of online stores on WordPress using the WooCommerce plugin. I handle the full store stack — product catalog and variations, payment gateway integration (Stripe, PayPal, Afterpay/Clearpay, Klarna), shipping rate APIs (Australia Post eParcel PAC API, Royal Mail, UPS, FedEx), subscriptions and memberships, tax configuration, and checkout optimisation — so your store is fast, secure and ready to take orders. A straightforward WooCommerce build is typically live in two to three weeks on a fixed price.

Who it's for

New stores launching on WooCommerce for the first time Businesses migrating from Shopify, Magento or Squarespace to WooCommerce Stores with a slow or broken checkout losing sales Subscription and membership businesses needing recurring billing Stores needing custom product types, pricing rules or checkout fields

What's included

Store setup, WooCommerce configuration and theme integration
Payment gateway: Stripe, PayPal, Afterpay/Clearpay or regional gateways
Shipping API: Australia Post eParcel, Royal Mail, UPS, FedEx, or flat-rate rules
WooCommerce Subscriptions or WooCommerce Memberships where needed
GST/VAT tax configuration by country or state
Product import, catalog setup and inventory configuration
Checkout performance tuning — LCP, INP and CLS in the green
Staff training documentation and handover

How the process works

1

Scope & plan

We map your products, payment methods, shipping zones and any custom rules — subscriptions, memberships, B2B pricing tiers — then agree a clear build plan with a fixed price before any code is written.

2

Build on staging

I set up WooCommerce, the checkout, payment gateways and shipping integrations on a staging store — so nothing is ever tested on live and your existing site stays untouched throughout.

3

Test orders

We run real test orders through every payment method, shipping zone and tax rule to confirm every path — card, Afterpay/Clearpay, subscription renewals, refunds — works correctly before go-live.

4

Launch & support

Careful go-live with documentation, plus optional ongoing maintenance to keep WooCommerce, payment gateways and security plugins updated and performing as your store grows.

Typical outcomes
+30%
avg. conversion improvement after checkout optimisation
1-click
express checkout via Stripe Link or PayPal
100s
products migrated from Shopify or Magento

Common questions

Yes. I migrate products (including variants and images), customers, and order history from Shopify, Magento 2, Wix eCommerce, Squarespace Commerce, and other platforms into WooCommerce using WP All Import or platform-specific migration tools. 301 redirects are mapped from old product URLs to new ones so your Google rankings and any existing backlinks carry across — see also my full site migration service if you're also changing hosting or domain at the same time.

All major payment gateways — Stripe (including Stripe Link express checkout, Apple Pay, Google Pay, and card element), PayPal (standard, PayPal Commerce Platform, and Pay Later/Pay in 4), Afterpay/Clearpay (Block's official WooCommerce plugin), Klarna, Authorize.net, Square, and most region-specific gateways (Stripe AU, PayID/Osko via Stripe AU, Braintree, WorldPay, Sage Pay). I configure test-mode order flows before switching to live credentials, verify webhook handling, and confirm 3D Secure / SCA compliance for UK and European card payments.

Absolutely — a significant portion of my WooCommerce work is improving existing stores rather than building from scratch. Common improvement projects: checkout page speed (fixing LCP over 4 seconds caused by payment gateway scripts loading synchronously); fixing broken subscription renewals after a WooCommerce Subscriptions version update; adding Afterpay/Clearpay to an existing Stripe-only store; migrating from a slow shared host to Cloudways or Kinsta without losing order history. If the store has deeper structural problems, I'll tell you whether a targeted fix or a rebuild makes more commercial sense.

Yes. I set up recurring payments and subscription management using WooCommerce Subscriptions (Automattic's official plugin) — covering subscription products, variable subscription pricing, free trials, discounted renewal rates, and pause/cancel flows. For member-only content gating, I use WooCommerce Memberships alongside WooCommerce Subscriptions to create subscription-gated content. Stripe and PayPal both support automatic subscription renewal billing via the WooCommerce Subscriptions tokenisation layer. For more complex recurring billing requirements, custom API integrations with Stripe Billing or Chargebee are also an option.

WooCommerce checkout pages are notoriously difficult to optimise for Core Web Vitals because multiple payment gateway scripts (Stripe.js, PayPal SDK, Klarna), cookie consent banners, and live stock check AJAX requests all compete to load on the same page. I fix this by: deferring payment gateway scripts until the checkout form is interacted with (using Partytown or strategic defer attributes); using Stripe's lightweight payment element rather than the full Stripe.js embed where possible; excluding the cart and checkout pages from full-page caching (WP Rocket's cart exclusion list) while caching all other pages normally; and switching from legacy shortcode checkout to the new WooCommerce Blocks checkout (which ships significantly less JavaScript). Most stores reach LCP under 2.5 seconds on checkout after this work — which is the threshold where payment-page load time stops being a conversion factor.